I am a Montreal-based marketer who loves social media and technology. With 18 years marketing experience behind me, I understand that social media is only one driver in my marketing toolbox. 
Earlier this month, after the Toronto Tweetup, I had the pleasure of sitting down with Eden Spodek and Connie Crosby for their Community Divas podcast. They asked me about video conversation networks and how they can be used to build community. We talked about Seesmic, 12seconds, Phreadz, Utterli and YouTube and some of the features [...]
Entries from October 2008
Community Divas Podcast
October 27th, 2008 · 1 Comment
The Humanity of YouTube
October 24th, 2008 · 3 Comments
In anthropology, the study of humanity has come to rest on YouTube. Dr. Michael Wesch of Kansas State University and his Digital Ethnography working group have been studying the YouTube phenomenom and it’s impact. They’ve reached some profound conclusions.
After introducing the first viral video, Numa Numa, Dr. Wesch commented on the more than 58,000 copycat [...]
Mac-O-Lanterns: More Than Geeky Halloween Fun
October 13th, 2008 · 2 Comments
Before becoming an entrepreneur, I used a PC at work. But, at home I used a Mac, starting in the early ’90s with a Mac LC475, complete with a wailin’ 16 MB RAM and 40 MB hard drive. Of consumer brands, I’ve had more Apple products pass through my household than any other.
Now, in the [...]
Tags: Uncategorized
Toronto Tweetup!
October 6th, 2008 · 23 Comments
Yo Toronto! I’m calling a Tweetup!
I’ll be nearby for Thanksgiving and would love to meet some of my Twitter friends for drinks and food.
Tuesday, October 14th, 2008 (Election Day)
5:30 pm to 8:30 pm
The Irish Embassy Pub and Grill
49 Yonge Street (map)
416.866.8282
Please R.S.V.P. in the comments below to ensure you have a spot with the group.
I’m [...]
Tags: Community · Event · Social Media · Uncategorized
PodCamp Toronto 2009 Dates Confirmed
October 5th, 2008 · No Comments
Dave Fleet made the official announcement tonight: the third PodCamp Toronto will be held February 21-22, 2009.
If you’re not familiar with PodCamp, I wrote two posts for One Degree that explain how the unconference works and what it means to participants, and how the founders see a bright future.
Once again, it will be held at [...]
Tags: Event · Social Media
The Couche-Tard Legend Continues
October 3rd, 2008 · 7 Comments
About a week-and-a-half ago, I wrote about the Couche-Tard avatars that popped up at the end of PodCamp Montreal. The Couche-Avatards, as they’ve come to be known, have been adopted by even more PodCamp attendees, but tonight I discovered the ultimate hommage. Michelle Sullivan (@msullivan), PodCamp organizer and communications professional posted a movie to her [...]
