I am a Montreal-based marketer who loves social media and technology. With 18 years marketing experience behind me, I understand that social media is only one driver in my marketing toolbox. 
Tonight, Twitter was featured on ABC World News with Charles Gibson. The piece talked about Comcast performing acts of customer service magic by watching the Web for signs of disgruntled customers and then acting as digital detectives to help solve those problems. The report went on to say how companies like Dell, JetBlue, Southwest Airlines [...]
Entries Tagged as 'Blog'
ABC Sets Up New Twitter Users to be Disappointed
July 22nd, 2008 · 14 Comments
Tags: Blog · Branding · PR · Social Media
The Curse of the Sophomore Slump
May 25th, 2008 · 5 Comments
I must admit that I was overwhelmed by the incredibly welcoming and supportive response that my first blog post brought. There were more than 50 comments left by an incredible array of heavy hitters from Twitter and the social media scene, people who were new to me who kindly took the time to reach out, [...]