Marketing Monster

Opening up a monster-sized toolbox of tactics.

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Entries Tagged as 'Social Media'

Twitter Milestone: 10 Billionth Tweet

March 4th, 2010 · 4 Comments

Just a few days short of its 4th birthday, Twitter marked a milestone of 10 billion tweets at approximately 16:54:11 Pacific Time on Thursday, March 4, 2010.
That makes approximately 6,925,208 tweets for each of the 1,444 days since Twitter was founded on March 21, 2006. Though, we know that most of those tweets have [...]

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Tags: Community · Social Media · Social network

Deeper Than Social: Customer Service and Culture

March 1st, 2010 · 10 Comments

There’s a great post by Jeremiah Owyang (@jowyang) today that lays out a roadmap matrix of ways corporate websites can integrate social network components to connect with customers. The key message is:

[Companies must integrate customers behavior on social networks to their corporate website
to increase relevancy, word of mouth, and trust]
Jeremiah then lays out eight functions, [...]

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Tags: Business · Community · Customer Service · Social Media

Essentials for PodCamp Toronto

February 19th, 2010 · 10 Comments

Tomorrow I head to PodCamp Toronto to speak on Saturday. This will make my 6th Podcamp experience (PodCamp Toronto 2, 3, 4; PodCamp Montreal 1 & 2,  PodCamp Boston 4) and I’ve got some tips for those who are new to the PodCamp experience.

10 Things PodCamp Is:

not just about podcasting
an unconference for new and [...]

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Tags: Communication · Event · Non-Profit · Social Media · Technology

Part 2: Twitter Lists: Developers and Applications

October 16th, 2009 · 7 Comments

This is Part 2 of a 3-part 4-part series. Read Part 1: What Are Twitter Lists?
Unfortunately, if you are not part of the Beta roll out, Twitter will not allow you to see the URLs of lists, even if they’ve been tagged as public. For the benefit of everyone, I will include screen shots, where [...]

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Tags: Business · Social Media · Technology

PodCamp Montreal: Death and Digital Legacy

September 18th, 2009 · 4 Comments

My PodCamp Montreal session on Death and Digital Legacy is scheduled for Saturday @ 2:30 PM. And, to be honest, I considered canceling it.
This morning, news spread of the murder of Montreal blogger Renée Wathelet (@endirectdesiles). A fixture in the community, Renée fell in love with Mexico’s Isla Mujeres and moved there last year March. [...]

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Tags: Community · Death and Digital Legacy · Event · Montreal · Social Media · Technology